The leading superapp provides relief to street workers and delivery riders enduring the summer heat in Quezon City, Cebu City, and Davao City
Thousands of street workers cooled down at the Grab Palamig Spots, enjoying refreshments as they take a much-needed break from the intense heat of the sun. |
In honor of Labor Day, Grab Philippines has cooled down thousands of street workers and other skilled professionals at its Grab Palamig Spots.
In light of the cautionary heat indices averaging 39°C to 40°C in Metro Manila, Davao, and Cebu, the Grab Palamig Spots were strategically stationed in high-traffic and accessible locations across these regions: Quezon City Memorial Circle, Agdao Public Market, and the SM City Cebu Terminal. The spots served as cold and convenient rest stops for street sweepers, traffic enforcers, delivery riders, and other workers who spend their days under the heat of the sun.
Cooling down these street workers, the Grab Palamig Spots maintained soothing temperatures as low as 16°C in its mini-lounge areas. And in a world where 'cooling down' is typically associated with the color blue, the leading superapp has reimagined it in a vibrant shade of green – offering green summer coolers like flavorful avocado and buko pandan ice creams, and crowd-favorite sodas and sweet tea drinks to its Palamig guests.
Grab worked with the local government units of Quezon City, Davao City, and Cebu City in inviting the hard-working street workers to visit and take a refreshing break at the Grab Palamig Spots. To encourage its own delivery-partners to recharge at the spots, the leading superapp also activated special push notifications and GrabMap Pins guiding them to the exact location of the cold rest stops.
Grab sent out push notification to nearby delivery-partners to invite them to drop by Grab Palamig Spots |
Showing Up for the Community
Understanding the impact of the intense summer heat on workers who make their living on the road, Grab’s very own delivery-partners volunteered to help in the distribution of the coolers to the guests at the Grab Palamig Spots. The Grab Ugnayan Advocates – a network of delivery-riders focused on community outreach, scoured the areas where the Grab Palamig Spots are to invite and assist street workers as they cooled down with Grab.
Grab delivery-partners enjoy some refreshments as they lounge at the Grab Palamig Spots |
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